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Friday the 13th has never looked so good.

Apr 12, 2012

Whistler, B.C. – The TELUS World Ski and Snowboard Festival begins April 13th, and is sure to redefine the ‘unlucky’ reputation that Friday the 13th is known for. The 5-star TTR Snowboarding World Tour event, Monster Energy’s The Shred Show, welcomes a vast array of talented athletes to the slopes to start training for the TTR ranked Big Hip, TTR ranked Slopestyle, Boarderstyle and Mogul Duel competitions. There will be a special appearance by some off-snow Monster Energy dare-devils, who have to be seen to be believed, so be sure to get to Skier’s Plaza on Saturday 14th for the Big Hip to check out all the action.

The Dudes, an indie-rock band from Calgary, will warm up the mainstage for the rest of the bands over the following 10 days, and amp up the crowd in Skier’s Plaza.

The State of the ART gallery opening is the first night-time event of TWSSF 2012, and is a free entry party held from 8pm in the Grand Foyer of the Conference Centre. The SOTA opening party features live music, incredible art and the who’s who of the art and fashion world.

New for 2012: State of the ART is breaking even further out of the box and making the complete exhibition available to purchase online. You can purchase unique pieces of art from the exhibition via your smart phone or computer and pick up your purchases on Saturday 21st April. Delivery options to Canada and the US are offered but subject to fees and taxes. To purchase a piece of mountain fuelled creativity of your own , scan the QR code relating to the artists of interest at the gallery or visit www.artstore.wssf.com

The Mountain Culture Variety Show is a new event for 2012 and showcases heart-warming, heart-breaking and inspiring stories from those who have helped mold the past, present and future of our awe-inspiring mountain culture. Do not miss out on this ground-breaking event featuring such personalities as award-winning photographer Robin O’Neill, media gurus Mike Berard and Leslie Anthony (of The Ski Journal and SBC Skier Magazine fame), comedian Kelly Dyer and the famously hard-core Jonny “Foon” Chilton. Proceeds from the $20 per ticket event go to the Spearhead Huts Foundation, for which information can be found at http://www.spearheadhuts.org

For a fun-filled, informative and grassroots local event, this is the one not be overlooked. The TELUS World Ski and Snowboard Festival is proud to present the Mountain Culture Variety Show, Sunday April 15th at 8pm, $20 per ticket.

TELUS World Ski and Snowboard Festival has teamed up with Whistler Blackcomb to offer mountain resort employees, WORLDWIDE, a 50% discount off lift tickets during from April 13-22, 2012 as a way to recognize the hard work that mountain resort employees exhibit across the globe.*

Employees must present a current (April 2012, or most recent) paystub or staff pass from their respective mountain employer, in order to receive the discount at the Whistler Blackcomb ticket booths. We look forward to seeing all our mountain resort sisters and brothers at the 2012 TELUS World Ski and Snowboard Festival in Whistler, BC.

Tomorrow is the first day of the 17th annual TELUS World Ski and Snowboard Festival, and we look forward to hosting media and guests from around the world. Please apply for media accreditation if your outlet would like to attend the festival at: www.wssf.com/media-accreditation

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